E-commerce · Tactical gear Live project

Brontak — tactical gear store “BRON/TAK”

Gear for those who carry more than themselves

brontak.shop
Brontak — tactical gear store “BRON/TAK”

A Ukrainian D2C tactical gear store with its own Cordura 1000D line. Full SEO core, a custom admin with competitor radar and supplier-feed monitoring, and a tactical-feel brand identity.

/ Project facts
100+
SKUs in catalogue
Cordura 1000D
proprietary material line
2 год
time-to-publish for new product cards
/ Live SEO data Google Search Console

Live SEO data

Verified data straight from Google Search Console — not a Figma chart.

GSC property
brontak.shop
Period
13 Apr → 11 May · 28 days
5,89 тис.
clicks from search
146 тис.
impressions in SERP
4,0 %
average CTR
14,8
average position
Daily clicks trend
13 Apr → 11 May · 28 days
↗ +380% daily clicks
Top pages by clicks (28 days)
/
1 432 clicks 24 318 impressions
/catalog
892 clicks 13 905 impressions
/catalog/backpacks
643 clicks 9 217 impressions
/catalog/tactical-bags
521 clicks 7 854 impressions
/blog
413 clicks 6 782 impressions
/dostavka
372 clicks 5 413 impressions

Screenshot from Google Search Console (client export) · brontak.shop · 13 Apr → 11 May · 28 days

Original GSC screenshot is shared privately under NDA.
/ The challenge

The challenge

Launch an online tactical-gear store from scratch in a fiercely competitive niche: build a brand with character, set up the tech stack for 100+ SKUs, wire competitor analytics, and drive sales via organic search + Nova Poshta logistics.

/ What we shipped

What we shipped

01

Brand and landing

Dark tactical identity with a lime accent and combat-leaning typography. Landing page with a live Kyiv timer, real-time stock count, and free shipping from 2999 UAH.

02

SEO foundation

Technical audit, lean payload, schema.org for every category and product, sitemap-ping via IndexNow + GSC, UK/RU localization.

03

Custom admin

In-house panel: real-time sales statistics, competitor price monitoring in the same niche, supplier-feed analytics, promo-code management.

04

Purchase funnel

Search with suggestions, category filters, Viber + AI-chat widget, cash-on-delivery, Nova Poshta integration.

/ Tech stack

Tech stack

Custom CMSPostgreSQLTailwindSchema.orgIndexNowGSC APINova Poshta APIViber widgetCustom admin
Live project

Brontak

Gear for those who carry more than themselves

Visit live project →
brontak.shop
/ More live work

More live work

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